Research
Code | H327 | Grant Type | GPPS |
---|---|---|---|
Date Start | 01-11-2018 | Date End | 30-06-2020 |
Extension | Period | ||
Title | Using Elaboration Likelihood Model (elm) And Persuasive System Design (psd) To Examine Online Persuasion Through E-commerce Website Design: Comparative Study On Generation X And Generation Y Online Buyers |
Research Type | Applied |
---|---|
Area | F4010000-Info,Comp and Comm Tech (ICT) |
MRDC Group | Technology Management |
MRDC Area | Human Technology Interaction |
SEO Group | Applied Sciences, Engineering and Technologies |
SEO Area | Information, Computer and Communication Technology |
Amount | RM 20,000.00 |
Researchers |
---|
YUNOS BIN NGADIMAN |
NOR AZIATI BINTI ABDUL HAMID |
NORHADILAH BINTI ABDUL HAMID |
MOHD FAHMY BIN ABDULLAH |
AHMAD NUR AIZAT BIN AHMAD |
LEE TE CHUAN |