Staff Profile
| Full Name | PUAN NUR ANIZA QUANTANIAH BINTI JUSOH |
|---|---|
| Faculty | FAKULTI PENGURUSAN TEKNOLOGI DAN PERNIAGAAN |
| Department | JABATAN PENGURUSAN PERNIAGAAN |
| Designation | DS45 - PENSYARAH |
Field of Expertise
| Field Category (KPT) | ECONOMICS, BUSINESS AND MANAGEMENT |
|---|---|
| Field (KPT) | Entrepreneurship |
| Field of Specialization (KPT) | Small-Medium Enterprises (SME) |
Areas of Research Interest
| 1. | SME Marketing Strategies |
| 2. | Digital and Internet Marketing |
| 3. | Halal Marketing |
| 4. | SME Branding |
| 5. | Consumer Behaviour |
Academic Qualification
| Year | Qualification | Institution |
|---|---|---|
| 2003 | SARJANA PENTADBIRAN PERNIAGAAN | UNIVERSITI TEKNOLOGI MARA |
| 1997 | SARJANA MUDA PERAKAUNAN | MASSEY UNIVERSITY |
| 1995 | DIPLOMA PERAKAUNAN | INSTITUT TEKNOLOGI MARA |
Professional Appointments
| DS45 - Pensyarah |
Management Experience
| Date | Description |
|---|---|
| 01/05/2017 - 30/04/2019 | Ketua Panel
Fakulti Pengurusan Teknologi Dan Perniagaan , Jabatan Pengurusan Perniagaan |
| 01/04/2016 - 31/03/2017 | Ketua Panel
Fakulti Pengurusan Teknologi Dan Perniagaan , Jabatan Pengurusan dan Teknologi |
| 01/02/2016 - 31/01/2017 | Ketua Panel
Fakulti Pengurusan Teknologi Dan Perniagaan , Jabatan Pengurusan dan Teknologi |
| 01/02/2015 - 31/01/2016 | Ketua Panel
Fakulti Pengurusan Teknologi Dan Perniagaan , Jabatan Pengurusan dan Teknologi |
| 01/01/2013 - 31/12/2014 | Ketua Makmal
Fakulti Pengurusan Teknologi Dan Perniagaan , Jabatan Pengurusan dan Teknologi |
| 01/07/2004 - 30/06/2006 | Ketua Makmal
Fakulti Pengurusan Teknologi Dan Perniagaan , Jabatan Pengurusan dan Teknologi |
Teaching Experience
| Year | Description | Level |
|---|---|---|
| 2013 | Prinsip Pemasaran(BPA11603), Sesi 20122013, Semester 2, Universiti Tun Hussein Onn Malaysia,2013 | University |
| 2012 | Prinsip Perakaunan (BPA11403), Sessi 20122013 Semester 1, Universiti Tun Hussein Onn Malaysia,2012 | University |
Research Grants And Contracts
| Code | Title | Designation | End Date |
|---|---|---|---|
| H111 | BRAND TRUST, BRAND EXPERIENCE AND BRAND ATTACHMENT ON BRAND LOYALTY OF MALAYSIAN AUTOMOBILE USERS. | Ahli | 31/12/2020 |
| H128 | The Effects of Entrepreneurial Management and Entrepreneurial Orientation On The Women-Owned SMEs Business Performance In Johor | Ahli | 31/12/2020 |
| H144 | AN INVESTIGATION OF BRAND BUILDING METHODS AMONGST FOOD PROCESSING SMEs IN MALAYSIA | Ketua | 30/06/2020 |
Publications
| Book Chapters |
|---|
| Tan You Wen, Umi Kartini Rashid, Juzaimi Nasuredin, Nur Aniza Quantaniah Jusoh (2018) Hubungan Antara Pengurusan Inventori Dan Prestasi Firma Di Kalangan Firma-Firma Pembinaan Di Bursa Malaysia, Isu-Isu Kewangan Di Malaysia Siri 1 , UTHM , 29, ISBN:9789832216667 |
| Nur Aniza Quantaniah Jusoh, Hafidah Harun, Noreina Kepal@ Nasir, Umi Kartini (2018) Aktiviti Pemasaran Melalui Saluran Media Digital Dalam Kalangan Usahawan, Praktis Keusahawanan: Isu-Isu Dan Cabaran, Siri 1, UTHM , 24, ISBN:9789672216742 |
| Shafie Mohd Zabri, Kamilah Ahmad, Ahmad Kaseri Ramin, Nur Aniza Quantaniah Jusoh (2018) Business Challenges And Financing Preferences Among Women Entrepreneurs In Malaysia, Entrepreneurship And Business From Theories Into Practices Series 2, UTHM , 71, ISBN:9789672216322 |
| Prisilla Narry Patrick, Umi Kartini Rashid, Nur Aniza Quantaniah Jusoh, Juzaimi Nasuredin (2018) Cabaran Yang Dihadapi Oleh Peniaga Di Daerah Beaufort, Sabah, Praktis Keusahawanan : Isu-Isu Dan Cabaran, Siri 1, UTHM , 39, ISBN:9789672216742 |
| Nur Aniza Quantaniah Jusoh, Suhara Che Mat Fazaludin, Noreina Kepal@Nasir, Dahlia Fernandez Mohd Farid Fernandez (2018) Faktor-Faktor Pemilihan Media Sosial (Facebook) Bagi Perniagaan Atas Talan Dalam Kalangan Usahawan Wanita Di Malaysia , Praktis Keusahawanan : Isu-Isu Dan Cabaran, Siri 1, UTHM , 1, ISBN:9789672216742 |
| Noor Farhana Razali, Siti Aisyah Mustafa, Nur Aniza Quantaniah Jusoh, Wan Fauziah@Fauzi Wan Yusoff (2018) Faktor-Faktor Yang Mempengaruhi Pelajar Universiti Untuk Memilih Bidang Keusahawanan Sebagai Pilihan Kerjaya Pada Masa Hadapan : Perbandingan Antara Dua Ipt, Praktis Keusahawanan : Isu-Isu Dan Cabaran, Siri 1, UTHM , 132, ISBN:9789672216742 |
| Noreina Kepal @ Nasir, Nur Aniza Quantaniah Jusoh, Nazarudin Bujang, Siti NurulHidayaah Abd Salam (2018) Kriteria Pembungkusan Produk Yang Digunakan Oleh Pengusaha Kecil Sederhana Johor, Praktis Keusahawanan : Isu-Isu Dan Cabaran, Siri 1, UTHM , 69, ISBN:9789672216742 |
| Siti Hanisah Binti Misnan, Noor Aslinda Abu Seman, Nur Aniza Quantaniah Jusoh, Siti Aisyah Mustafa (2018) Pengetahuan Dalam Pengurusan Kewangan Peribadi Di Kalangan Pelajar Fakulti Pengurusan Teknologi Dan Perniagaan (Fptp), Uthm , Isu-Isu Kewangan Siri 1, UTHM , 19, ISBN:9789832216667 |
| Amran Harun, Dzunnur Zaily Mohd Dzulkifli, Nur Aniza Quantaniah Bt Jusoh, Noreina Kepal @ Nasir (2018) Travel Constraints And Destination Image, Advance In Marketing Research Series 2, UTHM , 1, ISBN:9789672216681 |
| Ahmad Kaseri Ramin, Amran Harun, Nur Aniza Quantaniah Jusoh (2017) Source Of Funding Among Rural Entrepreneurs, Entrepreneurship & Business: From Theories Into Practice , UTHM , 18, ISBN:9789672110590 |
| Nur Aniza Quantaniah Jusoh, Seah Yett Jing, Amran Harun, Noor Aslinda Abu Seman (2017) The Concept Of Word Of Mouth (Wom): Positive And Negative Wom, Advance In Marketing Research Series 1, UTHM , 65, ISBN:978-967-2110-73-6 |
| Nur Aniza Quantaniah Jusoh, Maryam Jameelah Jumadin, Amran Harun (2017) The Effect Of Word Of Mouth (Wom) Communication On Restaurant Service, Advance In Marketing Research Series 1, UTHM , 80, ISBN:978-967-2110-73-6 |
| Journal |
| Chong Wan, Amran Harun, Noor Aslinda Abu Seman, Siti Aisyah Mustafa, Umi Kartini Rashid and Nur Aniza Quantaniah Mohd Jusoh (2020) Factors Influencing The Online Purchase Intention Of Movie Ticket. The Mediating Effect Of Trust And Perceived Usefulness, JOURNAL OF CRITICAL REVIEWS, JCR , 7, 2081, ISSN:23945125 |
| Noor Aslinda Abu Seman, Nur Aniza Quantaniah Jusoh, Umi Kartini Rashid, Ahmad Kaseri Ramin (2019) An Analysis Of Basic Accounting Practices Of Microenterprises, INTERNATIONAL JOURNAL OF ENGINEERING AND ADVANCED TECHNOLOGY (IJEAT), Blue Eyes Intelligence Engineering & Sciences Publication , 5, 628, ISSN:22498958 |
| Nur Aniza Quantaniah Jusoh, Umi Kartini Rashid, Noreina Kepal@ Nasir, Amran Harun (2019) Building Brands In The Food Processing Smes In Malaysia : A Proposed Exploratory Research , INTERNATIONAL JOURNAL OF ENGINEERING RESEARCH AND MANAGEMENT (IJERM) ISSN : 2349- 2058, VOLUME-06, ISSUE-01, JULY 2019 , Eclat Research Publication , 6, 32, ISSN:23492058 |
| NAZARUDIN BUJANG, SITI SARAH OMAR, FAZIAN HASHIM, NOREINA KEPAL@NASIR, NUR ANIZA QUANTANIAH JUSOH (2019) Retaining Malaysia'S Blue Collar Workers In Competitive Manufacturing Industry, WSEAS TRANSACTIONS ON BUSINESS AND ECONOMICS, WORLD SCIENTIFIC AND ENGINEERING ACADEMY AND SOCIETY , 10, 444, ISSN:11099526 |
| NOREINA KEPAL@NASIR (2019) The Role Of Brand Experience, Attachment And Trust Towards Brand Loyalty Among Malaysian Automobile Users, INTERNATIONAL JOURNAL OF ENGINEERING RESEARCH AND MANAGEMENT, ECLAT RESEARCH PUBLICATION , 6, 24, ISSN:23492058 |
| Jusoh, Nur Aniza Quantaniah; Yusoff, Wan Fauziah Wan; Kepal, Noreina; Han, Pau Yu (2018) Challenges Faced By Chinese Women Entrepreneurs In Batu Pahat, Johor, ADVANCED SCIENCE LETTER, American Scientific Publishers , 5, 3286, ISSN:19366612 |
| Yusoff, Wan Fauziah Wan; Kian, Tan Shen; Ahmad, Abdul Razak; Jusoh, Nuraniza Quantaniah (2018) Fostering The Entrepreneurial Ecosystem: The Roles Of Government Agencies In Malaysia, ADVANCED SCIENCE LETTER, American Scientific Publishers , 5, 3079, ISSN:19366612 |
| Amran Harun , Mohd Nizam S. Ashraff , David Martin, Nur Aniza Quantaniah Jusoh, Umi Kartini Rashid (2018) The Influence Of Service Branding Perception On Customer Satisfaction Of Low Cost Airlines: Air Asia And Malindo Air, JOURNAL OF TECHNOLOGY MANAGEMENT AND BUSINESS , UTHM , 12, 65, ISSN:22897224 |
| Noreina Kepal@ Nasir, Nur Aniza Quantaniah Mohd Jusoh, Ying Tan Shoo (2018) The Use Of Information On Food Labels: The Consumers? Perspective In Malaysia, ADVANCED SCIENCE LETTERS, American Scientific Publishers , 5, 3274, ISSN:19367317 |
| Prosiding / Seminar |
| Nur Aniza Quantaniah Jusoh, Wan Fauziah Wan Yusoff, Noreina Kepal, Pau Yu Han (2016) Challenges Faced By Chinese Women Entrepreneurs In Batu Pahat, Johor., nil , 00 , ISBN:- |
| Noreina Kepal @ Nasir, Nur Aniza Quantaniah Mohd. Jusoh, Tan Shoo Ying (2016) Consumers Perspective: Use Of Information On Food Labels, NIL , 1 , ISBN:- |
| Wan Fauziah Wan Yusoff,Tan Shen Kian,Abdul Razak Ahmad, Nur Aniza Quantaniah Jusoh (2016) Fostering The Entrepreneurial Ecosystem: The Roles Of Government Agencies In Malaysia , ICTMBE , 1 , ISBN:- |
Supervision
| Year | Description | Role |
|---|---|---|
| 2013 | Supervisor for Nur'Atikah binti Kamaruzzaman(CP100105),Projek Sarjana Muda 2, UTHM,2013 | Supervisor |
| 2013 | Supervisor for Nurul Syakinah binti Abdul Razak(CP100132), Projek Sarjana Muda 2, UTHM,2013 | Supervisor |
| 2012 | Co-supervisor for Mohd Hafiz bin Mohd Razali, Projek Sarjana Muda 2, UTHM,2012 | Supervisor |
| 2012 | Co-supervisor for Siti Nur'Hamidah bt Nordin, Projek Sarjana Muda 2, UTHM, 2012 | Supervisor |
| 2012 | Supervisor for Nur'Atikah binti Kamaruzzaman(CP100105), Projek Sarjana Muda 1,UTHM, 2012 | Supervisor |
| 2012 | Supervisor for Nurul Syakinah binti Abdul Razak (CP100132), Projek Sarjana Muda 1, UTHM,2012 | Supervisor |
Courses & Training
| Year | Description Organiser / Venue | Date |
|---|---|---|
| 2020 | ANIMATION USING POWER POINT UTHM / - | 22/07/2020 |
| 2020 | ANIMATION USING POWERPOINT UTHM / - | 22/07/2020 |
| 2020 | BENGKEL PENYELARASAN PENGEMASKINIAN DATA MY WORKSPACE FPTP UTHM / - | 14/07/2020 |
| 2020 | SCREENCAST FOR BEGINNERS (REPEAT SESSION) UTHM / - | 06/07/2020 |
| 2020 | KURSUS FUN ONLINE CLASSROOM WITH QUIZIZZ (LIVE SESSION) UTHM / - | 23/06/2020 |
| 2020 | LET GOOGLE CLASSROOM WITH SOCRATIVE BE YOUR SUPERPOWER UTHM / - | 14/05/2020 |
| 2020 | GOOGLE CLASSROOM FOR FOC IN 3 SIMPLE STEP (REPEAT SESSION) UTHM / - | 13/05/2020 |
| 2020 | MAKE INTERACTIVE AND ENGAGING PRESENTATIONS FOR ONLINE LEARNING UTHM / - | 03/05/2020 |
| 2020 | EMBED GOOGLE DRIVE CONTENTS INTO AUTHOR UTHM / - | 15/04/2020 |
| 2020 | PREPARING VIDEO USING TEXT TO SPEECH FOR ONLINE CLASS UTHM / - | 12/04/2020 |
| 2020 | KURSUS TRANING OF TRAINER (TOT):PENAMBAHBAIKAN KUALITI BERTERUSAN (CQI) BAGI PROGRAM AKADEMIK PUSAT PEMBANGUNAN AKADEMIK, UTHM / BILIK LATIHAN CAD | 10/02/2020 |
| 2019 | KURSUS POLLEVERWHERE: ONLINE INTERACTIVE SURVEY/QUIZ/ASSIGNMENT UTHM / FOXMALL, UTHM | 16/10/2019 |
| 2019 | KURSUS PENULISAN JURNAL, JABATAN PENGURUSAN PEMBINAAN UTHM / BILIK SEMINAR UTAMA , ARAS 1 FPTP | 02/09/2019 - 03/09/2019 |
| 2019 | KURSUS AUTHOR SIRI 2 UTHM / UTHM | 22/08/2019 |
| 2019 | KURSUS SCREENCASTING UTHM / UTHM | 20/08/2019 |
| 2019 | BENGKEL SCIENCEDIRECT & SCOPUS UTHM / UTHM | 06/08/2019 |
| 2019 | PROGRAM PERKONGSIAN / JERAYAWARA E-PEMBELAJARAN CGOL BERSAMA FPTP UTHM / UTHM | 31/07/2019 |
| 2019 | CERAMAH KESEDARAN TERHADAP SISTEM PENGURUSAN KUALITI DAN PERSEDIAAN AUDIT KUALITI ISO 9001: 2015 UTHM / UTHM | 25/07/2019 |
| 2019 | SIRI WEBINAR UTHM : JOM BUAT INFOGRAFIK CARA MUDAH UTHM / UTHM, PARIT RAJA | 16/07/2019 |
| 2019 | KURSUS STAY WITH SCOPUS : TIPS PAPER ACCEPT UTHM / UTHM | 16/06/2019 |
| 2019 | BENGKEL PENYEDIAAN DOKUMEN KUALITI DAN RANCANGAN PENGAJARAN DAN PEMBELAJARAN UTHM / FPTP UTHM | 12/02/2019 |
| 2018 | PERHIMPUNAN BULANAN FAKULTI PENGURUSAN TEKNOLOGI DAN PERNIAGAAN UTHM / FOYER FPTP | 15/11/2018 |
| 2018 | PROGRAM PERHIMPUNAN BULANAN FAKULTI PENGURUSAN TEKNOLOGI DAN PERNIAGAAN BIL 1/2018 UTHM / FOYER FPTP | 15/11/2018 |
| 2018 | BENGKEL KAJIAN KES, JABATAN PENGURUSAN PERNIAGAAN UTHM / BILIK SEMINAR UTAMA FPTP | 29/10/2018 |
| 2018 | 7TH INTERNATIONAL CONFERENCE ON TECHNOLOGY MANAGMENT, BUSINESS AND ENTREPRENEURSHIP (ICTMBE 2018) : POSTGRADUATE SYMPOSIUM FPTP, UTHM / THE KATERINA HOTEL BATU PAHAT | 17/10/2018 - 18/10/2018 |
| 2018 | BENGKEL PENYELIAAN YANG EFEKTIF, FAKULTI PENGURUSAN TEKNOLOGI DAN PERNIAGAAN FPTP, UTHM / FPTP | 13/08/2018 |
| 2018 | MESYUARAT FAKULTI PENGURUSAN TEKNOLOGI DAN PERNIAGAAN 2018 UTHM / FPTP | 03/07/2018 |
| 2018 | PEMBANGUNAN KERTAS KERJA PROGRAM AKADEMIK EKSEKUTIF DAN PROFESIONAL PUSAT PENDIDIKAN BERTERUSAN UTHM / BILIK SEMINAR 1 FPTP | 13/02/2018 |
| 2018 | BENGKEL PEMBANGUNAN MODUL PROGRAM SARJANA PENTADBIRAN PERNIAGAAN (MBA) FPTP LAIN-LAIN / FPTP | 05/02/2018 - 06/02/2018 |
| 2018 | BENGKEL PEMBANGUNAN MODUL PROGRAM SARJANA PENTADBIRAN PERNIAGAAN FPTP UTHM / BILIK MBA 1 ARAS 5 FPTP | 05/02/2018 - 06/02/2018 |