Staff Profile

Full NamePROF. MADYA Dr. RAJA ZURAIDAH BINTI RAJA MOHD RASI
FacultyFAKULTI PENGURUSAN TEKNOLOGI DAN PERNIAGAAN
DepartmentJABATAN PENGURUSAN PENGELUARAN DAN OPERASI
Email
Designation DS54 - PROFESOR MADYA
  PENGARAH
PEJABAT PEMASARAN DAN KOMUNIKASI KORPORAT
PEJABAT PENOLONG NAIB CANSELOR (PERANCANGAN STRATEGIK DAN PERHUBUNGAN KORPORAT)

Field of Expertise

Field Category (KPT) ECONOMICS, BUSINESS AND MANAGEMENT
Field (KPT) Logistics and Transportation
Field of Specialization (KPT) Supply Chain Management

Areas of Research Interest

1. Green Supply Chain Management
2. Halal Supply Chain
3. Quality improvement tools

Innovation Field of Interest

1. Supply chain systems
2. Quality improvement tools

Academic Qualification

YearQualificationInstitution
2012 DOKTOR FALSAFAH INDUSTRIAL SCIENCE SWINBURNE UNIVERSITY OF TECHNOLOGY
2003 SARJANA PENTADBIRAN PERNIAGAAN UNIVERSITI KEBANGSAAN MALAYSIA
1999 SARJANA MUDA PENGURUSAN TEKNOLOGI UNIVERSITI TEKNOLOGI MALAYSIA

Professional Appointments

DS54 - Profesor Madya

Management Experience

YearDescription
2017 - 2019 Pengarah
Pejabat Penolong Naib Canselor (Perancangan Strategik dan Perhubungan Korporat), Pejabat Pemasaran dan Komunikasi Korporat
2017 - 2019 Timbalan Pengarah
Pejabat Strategik Dan Komunikasi Korporat
2016 - 2018 Ketua Jabatan
Pejabat Strategik Dan Komunikasi Korporat, Jabatan Komunikasi Korporat
2014 - 2016 Ketua Jabatan
Pejabat Strategik Dan Komunikasi Korporat, Jabatan Perancangan Strategik
2015 - 2016 Menjalankan Tugas (Pengarah)
Pejabat Strategik Dan Komunikasi Korporat
2015 - 2015 Menjalankan Tugas Timbalan Pengarah
Pejabat Strategik Dan Komunikasi Korporat

Teaching Experience

YearDescriptionLevel
2014 Railway Management (CGR10502), Seisi 2013/2014 Semester 2, UTHM University
2013 Industrial Management (BPC23303), Sesi 2013/2014 Semenster 1, UTHM University
2012 Supply Chain Management (BPB 32303) Sesi 2012/2013 Semester 1, Universiti Tun Hussein Onn Malaysia, 2012 University
2012 Industrial Management (BPC 23303), Sesi 2012/2013 Semester 1, Universiti Tun Hussein Onn Malaysia, 2012 University
2008 Technology Management, Seii 2008/2009 Semester 1, Universiti Tun Hussein Onn Malaysia, 2008 University
2007 Production Planning and Control, DDG 3193, Sesi 2007,2008 Semester 2, Universiti Teknologi Malaysia, 2007 University
2006 Production Planning and Control (DDG3193), Sesi 2006/2007 Semester 2, Universiti Teknologi Malaysia, 2006 University
2005 Production Planning and Control (DDG3193), Sesi 2005/2006 semester 2, UTM, 2005 University
2005 Manufacturing Technology (DDJ3003), Sesi 2005/2006 Semester 1, Universiti Teknologi Malaysia, 2005 University
2004 Production Planning and Control, DDG 3193, Sesi 2004,2005 Semester 2, Universiti Teknologi Malaysia, 2004 University
2003 Production Planning and Control, DDG 3193, Sesi 2003/2004 Semester 2, Universiti Teknologi Malaysia, 2003 University
2002 Manufacturing Technology (DDJ3003), Sesi 2002/2003 Semester 1, Universiti Teknologi Malaysia, 2002 University

Research Grants And Contracts

CodeTitleDesignationEnd Date
U882 The Awareness and Obstacle Factors in Machine Maintenance Towards Total Productive Maintenance (TPM) in Manufacturing Company Ahli 31/08/2019
U884 The Antecedents and Impact of Public Research Institutions Commercialization Collboration on Market Performance and Innovation Sirvival in Malaysia Ahli 31/08/2019
U621 Evaluating risks and its mitigation strategies in supply chain risk management: A perspective of stakeholder theory Ketua 31/01/2019
A053 Pengurusan Sistem Ternakan Ikan Siakap Yang Mampan Untuk Masyarakat Berpendapatan Rendah Ahli 30/06/2018
U397 Penubuhan Taman Sains Akuakultur UTHM (UTHM Aquaculture Science Park) Melalui Pengambilalihan Projek Ternakan Ikan Dalam Tangki Berdensiti Tinggi Pagoh Dengan Kerjasama Lembaga Kemajuan Ikan Malaysia Ahli 15/02/2018
1430 A fundamental study of an Integrated and streamlined Halal Supply Chain in Malaysia - Challenges, Best Practices and Framework Ketua 31/05/2017
U366 Comparative of TQM Practices between Japanese and non-Japanese Companies in Automotive Industry Ahli 31/05/2017
1444 A Study On The Value Chain Analysis Of The Aluminium Recycling Industry Ketua 30/11/2016
E045 Embedding Process Improvement And Operations Management Technologies For An Innovative And Sustainable Service Quality And Performance Improvements Ahli 30/11/2016
E044 A Study On " Enviroprenurial" Value Chain And Balance Scorecard For Malaysian Small And Medium Enterprises Ketua 31/05/2016
0520 A study on eco design product and market potential Ketua 14/03/2009

Publications

Book Chapters
Mohamed Suhana, Rohana Sham, Haliza Hirza Jaffar, Ruziah A Latif, Zaibedah Zaharum, Rabiatul Alawiyah Zainal Abidin,Norhasniza Mohd Hasan Abdullah, Zuraidah Ahmad, Mohd Ali Md Don, Sallaudin Hassan, Wan Munirah Wan Mohamad, Raja Zuraidah Raja Mohd Rasi and Nooririnah Omar
(2016) Regional Conference On Science, Technology And Social Sciences , Springer Singapore , 663, ISBN:978-981-10-1456-7
Journal
Ahmad, Md Fauzi; Ishak, Mohd Hafizal; Hamid, Nor Aziati Binti Abdul; Rasi, Raja Zuraidah Raja Mohd; Nor, Nik Hisyamudin Muhd
(2018) Green Factory: Is It Improving Environmental Burden? Survey Result In Malaysia, ADVANCED SCIENCE LETTERS, Igenta Connect , 6, 4652, ISSN:19366612
Umol Syamsyul Bin Rakiman,Raja Zuraidah Binti Raja Mohd Rasi, Aryani Ahmad Latiffi
(2017) Aluminium Recycling Activity On Construction Site: Malaysia Case Study., ADVANCED SCIENCE LETTERS, American Scientific Publishers. , 9, 9347, ISSN:1936-7317
Suhana Mohamed, Norsuridah Shahdon, Rohana Sham, Nooririnah Omar, Aznilinda Zainuddin, Raja Zuraidah Rasi
(2016) A Case Study On Factors Influencing Credit Card Usage, JOURNAL OF APPLIED ENVIRONMENTAL AND BIOLOGICAL SCIENCES, Textroad publication , 5, 38, ISSN:20904274
Nor Ratna binti Masrom and Raja Zuraidah RM Rasi
(2016) Bibliometric Analysis On Green Supply Chain Management: Year 2000-2014, AUSTRALIAN JOURNAL OF BASIC AND APPLIED SCIENCES, AENSI , 2, 111, ISSN:19918178
RAJA ZURAIDAH RASI
(2016) Bibliometric Analysis On Green Supply Chain Management: Year 2000-2014. , AUSTRALIAN JOURNAL OF BASIC AND APPLIED SCIENCES, AENSI , 6, 111, ISSN:19918178
Omar S.S., Ramlan R., Rasi R.Z.R.M., Ideris A.
(2016) Challenges Encountered By Sme Manufacturers In Acquiring And Sustaining Iso Certification, INFORMATION (JAPAN) , 3262, ISSN:13434500
Muhammad Hijrah Abd Kadir, Raja Zuraidah Raja Mohd Rasi, Siti Sarah Omar, Zariq Imran Abdul Manap
(2016) Halal Supply Chain Management Streamlined Practices: Issues And Challenges , MATERIALS SCIENCE AND ENGINEERING, IOP Publishing , 10, 1, ISSN:1757899X
Ahmad M.F., Rasi R.Z.R.M., Zakuan N., Ramin A.K.R., Haji-Pakir M.I., Takala J.
(2016) The Impact Of Asean Free Trade Agreement As Moderator On Tqm Performance Model In Malaysia: Survey Result, SOCIAL SCIENCES (PAKISTAN), Medwell , 2937, ISSN:18185800
M.F Ahmad, RZRM Rasi, N Zakuan, AK Ramin, MI Haji-Pakir and J. Takala
(2016) The Impact Of Asean Free Trade Agreement As Moderator On Tqm Performance Model In Malaysia: Survey Result, THE SOCIAL SCIENCES, Medwell Journals , 11, 2932, ISSN:18185800
Mohamed Ismail KP Hj. Pakir Mohamed, Raja Zuraidah Raja Mohd Rasi, Md Fauzi Ahmad Mohamad, Wan Fauziah Wan Yusoff
(2016) Towards An Integrated And Streamlined Halal Supply Chain In Malaysia-Challenges, Best Practices And Framework, SOCIAL SCIENCES (PAKISTAN), MEDWELL PUBLICATION , 2870, ISSN:18185800
Raja Zuraidah
(2015) High Pressure Cold Spray (Hpcs) Process As Coating Treatment For Magnesium Chassis: An Overview, APPLIED MECHANICS AND MATERIALS, Trans Tech Publications , 1, 64, ISSN:16627482
RAJA ZURAIDAH RAJA MOHD RASI
(2015) Mediator Effect Of Statistical Process Control Between Total Quality Management (Tqm) And Business Performance In Malaysian Automotive Industry, MATERIALS SCIENCE AND ENGINEERING, IOP , 5, 012067, ISSN:1757899X
RAJA ZURAIDAH RAJA MOHD RASI
(2015) Mediator Effect Of Tpm Between Tqm And Business Performance In Malaysia Automotive Industry, MATERIALS SCIENCE AND ENGINEERING,, IOP , 5, 012015, ISSN:1757899X
RAJA ZURAIDAH RAJA MOHD RASI
(2015) Relationship Between Lean Production And Operational Performance In The Manufacturing Industry, MATERIALS SCIENCE AND ENGINEERING, IOP , 5, 012016, ISSN:1757899X
Prosiding / Seminar
MD FAUZI AHMAD, TOH LI YAN ,CHAN SHIAU WEI, AHMAD NUR AIZAT AHMAD, RAJA ZURAIDAH RAJA MOHD RASI , NOR AIDA ABDUL RAHMAN, NIK HISYAMUDIN MUHD NOR, MOHD FAHRUL HASSAN, FATAN ADIBAH HASHIM
(2017) Continuous Improvement And Its Barriers In Electrical And Electronic Industry, EDP SCIENCES , 00045, ISBN:2261236X
RASI, R.Z., MASROM, N.R., OMAR, S.S., AHMAD, M.F., SHAM, R.
(2017) Designing Halal Supply Chain: Malaysia'S Halal Industry Scenarios, MATEC WORLD OF CONFERENCE , ISBN:2261236X
Shiau Wei Chan, Tasmin, R., A. H. Nor Aziati, Raja Zuraidah Rasi, Fadillah Binti Ismail, Li Ping Yaw
(2017) Factors Influencing The Effectiveness Of Inventory Management In Manufacturing Smes, IOP Publishing , 1, ISBN:17578981
A. H. Nor Aziati
(2015) Identification Of Public Awareness In Preventive Maintenance For Personal Automobile, Springer Link , ISBN:9783662471999
RAJA ZURAIDAH
(2014) "Enviroprenurial" Value Chain: A Conceptual Framework For Malaysian Small And Medium Enterprises., Lawrence Technological University, USA , ISBN:9780985549718
RAJA ZURAIDAH
(2014) The Impact Of Job Stress To Job Satisfaction Among Engineers: A Literature Review, LTU , ISBN:9780985549718
RAJA ZURAIDAH
(2014) Value Stream Mapping Using Simulation At Metal Manufacturing Industry, LTU , ISBN:9780985549718
Raja Zuraidah Binti Raja Mohd Rasi
(2012) The Relevance Of Partnerships Collaboration To Promote Environmental Innovation Among Smes
Raja Zuraidah Binti Raja Mohd Rasi
(2011) Environmental Protection Through Small Businesses: An Analysis Of The Role Of Stakeholders In Green Operations.
Raja Zuraidah Binti Raja Mohd Rasi
(2010) Environmental Initiatives: An Exploration Of Small And Medium Enterprises (Smes) Responsiveness Toward Green Technologies.
Raja Zuraidah Binti Raja Mohd Rasi
(2010) Understanding Drivers For Environmental Practices In Smes: A Critical Review
Raja Zuraidah Binti Raja Mohd Rasi
(2009) A Review Of The Sustainable Supply Chain: Understanding Sustainability Initiatives Among Smes In Malaysia

Consultancies

YearDescriptionLevel
2013 Consultative Panel for the International Conference on Technology Management, Business and Enterprenuership International

Supervision

YearDescriptionRole
2013 External Examiner for Sayf Mohamed Dhiya Younis Al-Ashqar External Examiner
2012 Supervisor for Mohamad Azlan b. Mohamad, Degree Thesis, Universiti Tun Hussein Onn Malaysia, 2012 Supervisor
2012 Supervisor for Nurul Nadia Samsudin, Degree Thesis, Universiti Tun Hussein Onn Malaysia, 2012 Supervisor
2012 Supervisor for Mohd Hazrul Nizam bin Tamjis , Degree Thesis, Universiti Tun Hussein Onn Malaysia, 2012 Supervisor
2012 Assessor for Phd proposal, Ahmed AlGhazali Mohammed AlGhannai, 2012 Assessor
2012 Supervisor for Noor Zai Hazroey Ab Rahman, Degree Thesis, Universiti Tun Hussein Onn Malaysia, 2012 Supervisor
2012 Supervisor for Nurul Asikin Sairi, Degree Thesis, Universiti Tun Hussein Onn Malaysia, 2012 Supervisor

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